Empowerment & impact
Empowering Farmers. Creating Opportunities. Building Futures.
We promote the weak, support the strong, and make a difference in all.
The Elite Empowerment Programme
Our objective is to create farmers
The programme supports rural and emerging farmers who have the passion and determination to farm, but lack the resources to get started.
We identify promising farmers, help them start or strengthen their poultry projects, equip them with knowledge, and progressively connect them with opportunities to grow.
Selected farmers may receive:
- Free starter chicks
- Poultry consultation
- Basic technical guidance
- Mentorship
- Production support
- Access to poultry knowledge
- Networking opportunities
- Opportunities to connect with potential markets

Connecting farmers to markets
Production is only half the challenge
Emerging and rural farmers can produce successfully and still struggle to turn production into income without reliable markets. We build networking platforms that connect farmers with:
- Buyers
- Other farmers
- Poultry entrepreneurs
- Resellers
- Agricultural stakeholders
- Potential business partners
Our approach
- Empower
- Train
- Produce
- Connect
- Market
- Grow
This is how we intend to turn empowerment into sustainable economic opportunity.
Youth empowerment & development
Growing the next generation of agricultural entrepreneurs
Young people are an important part of the future of agriculture and the poultry industry. Where possible, they take part in our operations and learn through practical exposure.
We don't just prepare chickens for the future. We prepare young people for the future too.

Young people gain:
- Practical agricultural knowledge
- Poultry production skills
- Business exposure
- Work experience
- Entrepreneurship skills
- Professional discipline
- Teamwork
- Responsibility
Our social impact model
Seven ways we create impact
Genetics
Providing access to quality poultry genetics.
Knowledge
Teaching farmers how to achieve better results.
Empowerment
Supporting farmers who need assistance to get started.
Networking
Connecting farmers with other industry participants.
Market access
Helping farmers identify opportunities to commercialise their production.
Youth development
Providing young people with skills, knowledge, exposure and constructive opportunities.
Sustainability
Helping farmers build poultry projects that can progressively become self-sustaining.
Our future aspirations
Where we're heading
Our long-term ambition is to build an organisation that combines commercial success with measurable social and agricultural impact.
- Increasing hatchery capacity
- Expanding our genetics portfolio
- Developing stronger breeding programmes
- Increasing access to exotic breeds
- Supporting indigenous poultry improvement
- Expanding the Elite Empowerment Programme
- Establishing stronger farmer networks
- Developing structured farmer training programmes
- Increasing youth agricultural development opportunities
- Expanding distribution points
- Developing strategic partnerships
- Expanding our market reach within Zimbabwe and, where appropriate, beyond
Want to get involved?
Whether you're a farmer looking for support, a buyer or a potential partner — we'd like to hear from you.
Admin
+263 71 585 3478Operations
+263 77 715 3252